eBay is one of the best tools around for de-cluttering your life and padding your bank account.  All you need to be successful using it are things to sell.

Look around your home.  You can probably see a dozen things right now that you no longer (never did) need, but somebody else will pay money to get.  That is all you need to get started. Later, after you have sold a few things and are familiar with the site and the selling process, you can start buying things specifically to resell through eBay.

Here is a quick guide to getting started, some links to other resources to help, and a list of suggestions to help you get the most for your efforts.

First Steps

  1. Buy Something.  This is important.  Not only does it let you get to experience how eBay works, but it also starts you towards getting some feedback.  Don’t forget to follow through promptly and leave feedback for the seller.
  2. Build Positive Feedback.  So much of the eBay experience is built on trust – and is measured by your feedback rating. Since many sellers do not want to do business with people who have zero feedback, how many buyers do you expect to get if you have zero feedback too?  Build up your feedback, and you will become trusted, more buyers will bid on your auctions, and you will make more money.
  3. Learn the written and unwritten rules.  Like any community, eBay has a number of unwritten rules. Most are common sense, some become clear later.  For example, the buyer is expected to leave their feedback first, then the seller is an unwritten rule.  Important written rules include what you are (and more important are not) allowed to list for sale.

Sell Something

Once you have bought some items, earned positive feedback (it is 100% positive, right?) and gotten comfortable with how to use the site, now is the time to look into selling your first item.  Here are some tips to help.

  1. Choose the right category.  Listing your item for sale under the right category is critical, since people will not bid if they do not find your item.  Putting it under the right category will make it as easy as possible for people to find your item.
  2. Write a Descriptive Title.  Use the full available title length to describe your item.  Yes, it will be better detailed in the description, but you have to get people to click into your auction for them to see the description.  The title is the best way to do that.  The more information in the title, the better people can tell if it interests them.
  3. Include a picture.  Yes, adding a ‘Gallery‘ photo costs an extra 35 cents.  Listing with photos get more traffic and bids.  Depending on what you are selling, having a gallery photo can increase your sales price significantly, and in some cases be the difference between a sale and no sale.
  4. Be Honest.  eBay buyers are not adverse to asking for a refund or adjustment after the sale if what they got does not exactly match the description. Worst case – especially when starting out – is they can be unhappy enough to leave you negative feedback.  If an item is used – even once – do not describe the item as new. Multiple photos can help here, especially if there is noticeable wear or damage on what you are selling.  At the same time, do not skimp on the good points of the item – you are selling it after all.  Just don’t hide the negatives.
  5. Answer Questions.  Keep an eye out for questions from buyers and answer them promptly.  Usually, people will not bid until their question is answered, and due to how the auction format works, you want people bidding as early as possible so the price can be driven up.  On a side note, do not be alarmed if you get few or no bids until the last day or last hours of an auction.  Sniping (last second bids) is a tradition on eBay and few people put in their high bid early.
  6. Accept Paypal.  It is important to accept Paypal payments (I think all new sellers must now agree to do so when signing up).  Many buyers will not even bid on an auction that will not accept Paypal.  This limits your pool of buyers.  Feel free to accept checks and money orders too, but be careful of scams.  Checks and money orders can be forged or bounced easily.  My suggestion though, is to accept them, but be up front that items paid for via check and money order will wait until they have cleared at the bank.
  7. After the sale, be prompt and thorough.  When you have your payment, ship the item, packaged well.  Send it out promptly too and let the buyer know when it has shipped (include the tracking number if there is one).  When they leave you positive feedback, be prompt about leaving it for them too.

Successfully selling your first few items is this simple.  If you choose to expand and run an eBay business – even part time – you will quickly find that manually listing your items each time is a slow, laborious process that does not scale well.  Do not fear, there are tricks of the trade to help out.

Turn eBay into a Business

There are tens of thousands of people who make a good income off of eBay.  Few are getting rich off it, but many are doing it full time and doing well.  Many others are happy augmenting their day jobs.  It depends on what items they can get to resell, what quantities, and how organized they are.  You can do it too, but you have to be organized about it.  Here are some suggestions that I have seen to be useful.

  1. Get organized.  This one is critical.  If you are doing an eBay business, you are generally dealing in quantity and not high prices.  Even if you are only selling 10 items a day, with delays in payments and buyer questions you could have as many as 100 different sold items at once in various stages from sold, paid, shipped, delivered, feedback received and feedback left.  This does not count any auctions you have that are still open and not sold.  Organization is critical.
  2. Get Turbolister.  Turbolister is an eBay tool that you can download off their site to help you create and manage your auctions.  It allows you to duplicate auctions, copy and edit them, change the format, relist auctions, and more. It is one of the more useful tools available, and it is free.
  3. Expand.  To earn a few dollars, it is simply enough to list items when you can get them and process the sales regularly.  To turn it into a business, it is important to ensure that there are always plenty of items available to meet the income needs of the business.  At this point, volume is the key.  The best way to achieve volume is to have a variety of related items available.  If you are a crafter, this is not difficult as the variety of items you can make with a single set of craft skills is pretty large.  If you are a reseller, it means that you need to focus on a range of items that are available to you at a cost with sufficient margin for profits.

Good luck with eBay, whether it is for fun and a little bit of cash or if it is for a living and your regular income.

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